At Mindful Kreative, we believe tactics backed by research yield the best results. That’s why every year we take the time to explore the latest trends of the marketing communication industry so that our services continue to provide our clients with fresh strategy that meets their needs.

We practice what we preach, and since short-form video is one of the most popular trends of them all right now, we just knew we had to incorporate it into this year’s trends report. In compiling this year’s report, some of our colleagues put their TikTok skills to the test by portraying each trend through video format accompanied by either a trending TikTok, dance, sound or concept. We hope you enjoy our 2023 Viral Videos Trends Report. And hey— maybe you’ll pick up some new TikTok dance moves along the way.