by Natalie | Dec 2, 2015 | Always Mindful
How do you determine who is an ideal brand team partner? For me, it’s someone who believes in strategy, is a great collaborator and contributor, and appreciates the value of communications that are developed from a well-crafted and planned brand platform. When you...
by Natalie | Jan 9, 2015 | Always Mindful
Logos. Slogans. Websites. Marketing materials. Individually, these are just some great communications tools. But together, they become the basic building blocks of your brand. What is a brand exactly? It’s an intangible asset that conveys the unique story, mission,...
